English writing skills

Writing and speaking English (or any language) are two very different matters. In today’s international business environment, English is the ‘lingua franca’ in all aspects of commerce. Remember, what you write can be seen as your company’s business card. So, ensuring your employees are equipped with the skills to produce clear, accurate and effective written material is a must!

Who is it for?

This workshop is designed for anyone who writes or is expected to write in English on a regular basis. This could be anyone from senior management, the sales & marketing team to the most junior staff member. The workshop can be aimed at, for example:

	Promotional material and brochures			Email & letters
	Reports & proposals			Newsletters

What are the benefits?
Participants will:

	Write an effective document that meets its purpose
	Write more concisely, accurately and convincingly in English
	Be more accurate (grammar & spelling)
	Be more confident when writing in English
	Be less prone to making typical Dutch mistakes
	Understand the importance of matching the message to the reader and exploiting the appropriate tone & style
	Be equipped with a variety of tips & techniques which will make writing in English a pleasure rather than a dreaded task
	Save time

Course content

	Typical Dutch mistakes – a focus on those aspects of the language which present particular problems to the Dutch speaker of English (e.g. false friends, easily confused words, word order, misuse of standard phrases etc.)
	Establishing the importance of the writing process when writing in a language which is not your mother tongue
	The difference between written and spoken language and understanding the pitfalls (Do’s & Don’ts)
	Developing a reader-friendly, convincing and concise style
	Learning to make use of standard expressions used in everyday English business writing